The PB Asia Consumer Sector Fund will invest in a concentrated portfolio of up to 30 stocks comprising blue chip, index and growth securities.
Yeoh Kim Hong, Public Mutual’s chief executive, said: “The fund is positioned to benefit from Asia’s consumer trends on the back of the region’s sustained economic growth.
“Asia’s long-term economic growth is mainly driven by the region’s consumer spending amid higher disposable incomes, rising urbanisation and favourable demographic trends.”
This is the eighth fund from the firm since the start of 2018.
In November, it launched a US-focused equity fund, following its global Lifestyle and Technology Fund in August.
Other funds the firm launched last year were the Asia-30 Equity Fund, the Islamic Asean Growth Fund, the E-Islamic Flexi Allocation Fund, the Islamic Dynamic Allocation Fund, and the India-Global Equity Fund.
In total, Public Mutual manages at least 130 mutual fund products, with assets of around 80.15bn ringgit (£15.4bn, $19.35bn, €17.1bn).
It also had the second-largest amount of net inflows for 2018 to end of October, at around $720m (£570m, €633m), according to Cerulli Associates.
For more insight on asset and wealth management in Asia, please click on www.fundselectorasia.com