The company will be called ThreeSixty Investments and aims to offer diversified multi-asset investments and solutions to its clients.
It is being launched in partnership with a team of experienced investment professionals, led by Giordano Lombardo, former chief executive of Pioneer Investments
The move forms part of Generali’s strategy to expand in the area, which it unveiled last year.
A spokesperson for Generali told International Adviser the boutique is going target both institutional and private clients, based in Italy and abroad.
However, they were not able to tell IA what the minimum asset requirement will be for clients, as that will be set out in due course.
The Milan team
ThreeSixty Investment will be led by Lombardo.
He will be joined by Mauro Ratto, senior investment professional specialising in fixed income and emerging markets strategies; Diego Franzin, senior investment professional with expertise in equity strategies; and Robert Richardson, an experienced executive in the asset management industry.
Additionally, Generali Group said it will invest €1bn (£865m, $1.13bn) in the boutique’s first fund as “strategic capital”.
“Multi-asset strategies continue to be on the rise as they provide simple solutions for income seeking and wealth building clients,” said Tim Ryan, chief executive of Generali Asset Management.
Similarly, Carlo Trabattoni, head of Generali Investments Partners, said: “The main objective of the partnership is to build high quality products for clients – whether institutional or private – with a very clear positioning on the market.”
Lombardo followed suit, saying he believes the future of asset management lies in an integrated approach defying the distinction between traditional and alternative assets, something he pledged to take on board at ThreeSixty Investments.