Ghislaine Perry will replace Carey Shakespeare in the role as he retires after five years at the group.
Shakespeare will continue to work with the business for a short period to support Perry in her new role.
Perry has over 15 years’ experience in financial services marketing, previously holding roles at Insight Investment, Merril Lynch Investment Managers, and Axa Investment Managers.
Most recently, she was divisional director of marketing at Brewin Dolphin, where for seven years she managed the marketing teams and business areas including private clients, intermediaries, and charities.
On her appointment, Perry said: “I look forward to continuing to build on the positive momentum across the business to further develop the well-known Brooks Macdonald brand.”